02 Sep 2019

Holdan rolls out Inovativ


Inovativ, a leading developer and manufacturer of professional equipment carts and workstations, has appointed Holdan as its mainland Europe, UK & Ireland distributor. Holdan will represent Inovativ’s full range of products including the Voyager, Echo and Ranger carts, DigiSystem, plus the forthcoming Axis and Deploy modular workstation.

As the leading technology distributor for the professional film, video and broadcast markets, Holdan will work alongside Inovativ to enhance reseller support in its key markets, and to develop new opportunities in photography and AV.

We are thrilled to be representing Inovativ which is a natural extension to our portfolio of high end production equipment. Holdan has a very strong offering in the on-set grading and HDR production market, so the addition of the market’s leading DIT cart is a great move for us and our customers.” Commented Kieron Seth, Marketing Director at Holdan.

Inovativ’s products are designed and manufactured in North America. Their carts are used by professionals worldwide who recognise the range’s ingenious, practical design, high quality construction, and durability.

We believe in getting closer to our customers and this new relationship with Holdan will greatly extend our reach into the European market. Their team of product and sales specialists are perfectly placed to support our customers in rental, production and DIT.” Commented Inovativ’s CEO, Patrick Blewett.

Inovativ will be exhibiting at IBC 2019, Amsterdam, in hall 12, and will also be available on the Holdan stand in hall 10.

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