Holdan Reaches Distribution Agreement with ASUS

Holdan, a specialist distributor to the imaging, professional video and broadcast sectors, and part of the Midwich Group, is pleased to announce a new Distribution agreement between ASUS and Holdan Limited in the UK and Republic of Ireland. 

Holdan has partnered with ASUS to exclusively represent selected models in the ProArt™ range of display monitors. The ProArt range has been designed with precision, performance, connectivity and stability as key differentiators. They are fast becoming the monitor of choice for a wide range of creative professionals, including photographers, architects, engineers, graphic artists and animators, video editors and colour graders.

Their flagship ProArt Display PA32UCG mini LCD 120Hz HDR monitor, which includes Dolby Vision®,
HDR-10 and Hybrid Log Gamma support as standard, provides creative media professionals with colour performance previously only available at a much higher price point.

David Fidler, Divisional Director, Holdan, commented:
ASUS ProArt has been on our radar for some time, as we have seen the brand grow in reputation amongst creative professionals in the professional video and broadcast sectors. We believe strongly that ASUS’ approach to providing high quality tools at affordable prices will be instrumental in significantly expanding what has traditionally been a niche market, and we are excited to be part of this.

Alan Spohr, Marketing Director (OPBG) for ASUS UK, commented:
We are delighted to have Holdan, a leading distributor, stock our ProArt Range. We believe this distribution agreement will increase the accessibility of our professional colour-critical displays, reaching the talented hands of content creators & ground breaking studios across the UK.